Jun 09, 2025  
2024-2025 Catalog 
Catalog Navigation
Catalog Home
Welcome from the President
Programs by Department
Programs/Alphabetical Listing
Courses/ Master Syllabi
General Education Learning Goals
Understanding Academic Programs
Understanding Courses and Credit Hours
Transfer Credit and Prior Learning
Pennsylvania Transfer and Articulation
Articulation Agreements
College Mission, Vision and Goals
Campuses and Centers
Tuition & Fees
Getting Started
Academic Planning
Learning Environment & Academic Support
Academic Rules & Regulations
Academic Calendars
Glossary and Definitions
Appendices
College Leadership
Administration & Academic Community
My Portfolio
Global Search Catalog Search
Advanced Search
Archives
2024-2025 Catalog [ARCHIVED CATALOG]

Business, IUP: Bachelor of Science - Marketing

IUP courses are offered on a rolling basis and the starting sequence may differ depending on the semester of enrollment All IUP Courses taught at Boyce Campus.

See more information regarding the IUP program requirements

IUP Courses Suggested Sequence

Third Semester

(Please review additional CCAC requirements also)

  • MKTG Elective Credits: 3

Total: 3 credits

Fourth Semester

(Please review additional CCAC requirements also)

  • MKTG 321 Consumer Behavior Credits: 3

Total: 3 credits

Fifth Semester

(Please review additional CCAC requirements also)

  • FIN 310 Fundamentals of Finance Credits: 3
  • MKTG Elective Credits: 3
  • MKTG Elective Credits: 3

Total: 9 Credits

Sixth Semester

(Please review additional CCAC requirements also)

  • MKTG 421 Marketing Research Credits: 3
  • MKTG Elective Credits: 3
  • MGMT 330 Production and Operations Management Credits: 3
  • QBUS 215 Business Statistics Credits: 3

Total: 12 Credits

Seventh Semester

  • BCOM 321 Business Communications Credits: 3
  • IFMG 300 Information Systems Credits: 3
  • MKTG 450 Marketing Strategy Credits: 3

Total: 9 Credits

Eighth Semester

  • MKTG Elective Credits: 3
  • MKTG Elective Credits: 3
  • MGMT 495 Business Policy Capstone Course Credits: 3

Total: 9 Credits

Total CCAC and IUP Credits 120–122

CCAC Credits: 75-77

IUP Total Credits: 45

Return to program: Business, CCAC & Indiana University of PA, A.S/ B.S. (097.1)